Pitney Bowes: The Craftsmen of Commerce
Venkat Rao, Country Director
Ever since mailing emerged as an industry per se, the globe has known one name-Pitney Bowes. The company in itself has been the prime mover of innovations in the shipping and mailing industry. Pitney Bowes, over the years has changed how companies of all sizes do business. A lot has changed since then. Pitney Bowes, over its 98 years of existence has been actively involved in the shifting trends of shipping. Innovated, implemented, passed, failed, triumphed and remained. At Pitney Bowes, people believe in delivering innovations that help clients navigate the complex and always evolving world of commerce- from helping them use data to market to the best customers, to efficiently enabling the sending of parcels and packages, to securing payments through statements and invoices. Areas of focus include customer information management, location intelligence, customer engagement, shipping and mailing, and global ecommerce.
From sending important documents from the office to freight shipping from the warehouse, Pitney Bowes has simplified the shipping process across geographies with its SendPro series of solutions. Every single pain point or a bottle neck in the shipping and mailing workflow is addressed by their solutions. A shipper or a 3PL (third party logistics) may not realize there is a problem to which Pitney Bowes is already prepared with a solution.
The Synergy of Physical and Digital Mailing
Ninety percent of the world’s trade travels by ship, the same as it was many centuries ago. But, unlike many centuries ago, the demand for freight shipping has seen exponential rise. At the same time, the requirements for the industry are growing and technological innovations are expected to provide efficiency gains in current business models. Customer communication management is now the epicenter of a lot of developments. The mailing and shipping industry is witnessing a trend welcoming the synergy of physical and digital. While physical mailing is declining, Pitney Bowes sees a huge growth opportunity around the synergy of both physical and digital channels. To leverage this opportunity, the company is placing emphasis on key verticals such as Government, Banking, Financial Services, Insurance, Publishing Houses, NGOs/Religious Institutes and E-commerce. By providing clients with a single, accurate view of their customers, Pitney Bowes helps to connect the dots to deliver targeted, relevant messages across an ecosystem of channels-both digital and physical.
“Customer communication management enables efficiently managed communications to customers, partners and external agencies throughomnichannel (Physical letters, emails, SMS, web publishing on social platforms, etc), delivery of batch, interactive, and ondemand communications. We are observing an omnichannel route being taken on the part of our customers to meet their client’s needs. For instance, the BFSI is looking at meeting the needs of their clients on an omnichannel platform today by combining both physical and digital communication. A major disruptive growth is also happening in the e-commerce space, both in the hardware and software side. In the government vertical too, initiatives like Smart innovations in smart cities and Digital India are driving growth. While newage verticals like e-commerce are bringing new growth options, our sustainable growth, however, still comes from traditional verticals – government and BFSI,” explains Venkat Rao, Country Director for Pitney Bowes India.
Innovations in Customer Communications Solutions
Pitney Bowes as a global leader in mailing and shipping technology, has leveraged its core competency in developing and upgrading its solutions series of customer communications, with the recent launch of the Connect+ Series. The Connect+ series is the first mailing system with Web application-based software architecture, featuring an intuitive touch screen display with graphic icons that provides instant online access to numerous mailing, printing and reporting applications. It allows flexible, high-resolution color printing across the top of the envelope, empowering the organization to maximize the power of the mail. Since, Connect+ Series can print messages on the front or back of the mail piece leveraging valuable real estate, the flexibility applies to all mailing jobs including transactional mail, promotional and solicitation campaigns.
The Power of Multi-Carrier Shipping
The shipping industry in India is experiencing exponential growth with the e-retail industry providing a major lift. According to the 'Ecommerce and Digital Shopper Metrics 2018'(India)report by eMarketer in April this year, Retail ecommerce sales in India will grow by 31 percent towards the end of 2018 and touch a grand figure of USD 32.7 billion. In 2017, approximately 1.3 million shipments were shipped each day (or 475 million parcels in total in 2017), which generated close to INR 5000 Crores(or USD 727million)of shipping related revenue. Much of this growth is driven by ecommerce activity and small retailers – who are looking to remove the complexities of domestic and cross-border shipping.
Emerging trends and technologies, such as parcel lockers, crowd-shipping, on-demand delivery services, evening & weekend delivery
and drones, are impacting the customer shipping experience by shortening delivery times, lowering delivery costs and adding flexibility.
The increase in parcel volume reveals growth opportunity for small businesses, however, complexities are also on the rise – non standardization of dimensioning & weighing measurement, correct DIM-Weight based tariff booking, multi carrier environment and ease of adoption and others. About half of a small business’ time is spent on administration, with logistics as a significant contributor to that figure. Pitney Bowes is offering an affordable ecosystem that integrates Multicarrier shipping based on Dimensional weight, tracking and delivery.
"For Nearly 100 Years, Pitney Bowes Has Worked To Take The Complexity Out Of Mailing For Their Esteemed Clients, And Now The Company Is On Sail To Do The Same In Shipping"
The organizations can reach customers from anywhere. Cross-border e-commerce in its entirety is growing quickly and is expected to rise by 13 percent between 2017 and 2021. Spearheading the movement, India is one of the world’s fastest-growing marketplaces. This pushes the e-commerce players to go global and reach consumers that have an affiliation with their brand, irrespective of the location.
Managing the growing demands and navigating the evolving landscape of parcel shipping can be complicated for organizations of all sizes from large enterprises to small retail businesses, or ecommerce sellers. Digital transformation of a company’s shipping workflow can help to better enable carrier, timing and cost efficiencies for companies, as well as improve customer experiences through the addition of tracking capabilities, simplifying and streamlining processes for both senders and recipients.
For nearly 100 years, Pitney Bowes has worked to take the complexity out of mailing for their esteemed clients, and now the company is on sail to do the same in shipping.
pbSecure - A Secured Evidencing Solution
Pitney Bowes(PB) a leading provider of pre and post-print solutions and equipment, has developed pbSecure to provide high-security encryption that leverages industry leading cryptography technology. Issuers can produce credentials that are verifiable in real-time using a public key certificate. The software provides proof that important documents are genuinely issued, thus reducing time and effort required for verification.
pbSecure offers three layers of protection - it encrypts vital information at the point of origin, verifies decrypted information, and provides proof of authenticity.
pbSecure ensures certification issuance without extensive IT infrastructure or administrative costs. This helps in avoiding complex document management involving storage, hash, and digital document management. Holding large volumes of documents, both hard-copies and softcopies, is not a feasible option for businesses, both for security reasons and resource management. This leads businesses to work with unreliable methods of data disposal that allow business data to get compromised easily and reach the wrong hands.
Secured Data Destruction
While a good number of businesses have transitioned from paper-only to paperless work models via digitization, many are yet to close the final loop with data protection. Businesses are most vulnerable when – transfer of data occurs from one hardware to another, when the systems are upgraded, and most often, when the data on hardware is tried to erase or destroyed. Unproductive methods like deleting files or even physically destroying the hard-disk are not enough. It’s possible to retrieve data even from mangled or dismantled hard disks.
Degaussers are the Solution
Degaussing solution can erase data from a hard drive in a minute. Degaussers perform an irreversible destruction of data through magnetic fields on a variety of mediums like drives, disks, cassettes, reels, and even cartridge tapes. Using the right Degausser will guarantee that the business’ information is no longer retrievable from old and unused storage devices. Users can select from a comprehensive and safe-to-use range that suits the needs of every industry vertical.
The solution physically destroys the hard disk drive by bending breaking and mangling the components of the drive.
With a long standing history in the world of shipping, Pitney Bowes has set benchmarks after benchmarks in the way shipping and mailing is conducted. Shippers around the world have found the resolution to their obstacles, in Pitney Bowes. Backed by a team of over 16,000 dedicated professionals internationally, this digital commerce enabler helps clients-from small businesses to 90 percent of the Fortune 500- create meaningful impact for their customers and their businesses. Irrespective of the business being big or small, physical or digital, Pitney Bowes will continue on their journey to deliver client - centric solutions to help businsses make the most out of every transaction and interaction - accurately and securely.
pbSecure Advantages
• Secure documents at the point of origin with a pbSecure code using proven Pitney Bowes' cryptography/encryption technology
• Instantly verify information offline or online with a cloud database
• Lower costs by eliminating manual verification, special paper, watermarks, or printers
• Improve process controls and risk management by monitoring document/information creation
•Avoid legal consequences stemming from fraudulent sources
The increase in parcel volume reveals growth opportunity for small businesses, however, complexities are also on the rise – non standardization of dimensioning & weighing measurement, correct DIM-Weight based tariff booking, multi carrier environment and ease of adoption and others. About half of a small business’ time is spent on administration, with logistics as a significant contributor to that figure. Pitney Bowes is offering an affordable ecosystem that integrates Multicarrier shipping based on Dimensional weight, tracking and delivery.
"For Nearly 100 Years, Pitney Bowes Has Worked To Take The Complexity Out Of Mailing For Their Esteemed Clients, And Now The Company Is On Sail To Do The Same In Shipping"
The organizations can reach customers from anywhere. Cross-border e-commerce in its entirety is growing quickly and is expected to rise by 13 percent between 2017 and 2021. Spearheading the movement, India is one of the world’s fastest-growing marketplaces. This pushes the e-commerce players to go global and reach consumers that have an affiliation with their brand, irrespective of the location.
Managing the growing demands and navigating the evolving landscape of parcel shipping can be complicated for organizations of all sizes from large enterprises to small retail businesses, or ecommerce sellers. Digital transformation of a company’s shipping workflow can help to better enable carrier, timing and cost efficiencies for companies, as well as improve customer experiences through the addition of tracking capabilities, simplifying and streamlining processes for both senders and recipients.
For nearly 100 years, Pitney Bowes has worked to take the complexity out of mailing for their esteemed clients, and now the company is on sail to do the same in shipping.
pbSecure - A Secured Evidencing Solution
Pitney Bowes(PB) a leading provider of pre and post-print solutions and equipment, has developed pbSecure to provide high-security encryption that leverages industry leading cryptography technology. Issuers can produce credentials that are verifiable in real-time using a public key certificate. The software provides proof that important documents are genuinely issued, thus reducing time and effort required for verification.
pbSecure offers three layers of protection - it encrypts vital information at the point of origin, verifies decrypted information, and provides proof of authenticity.
pbSecure ensures certification issuance without extensive IT infrastructure or administrative costs. This helps in avoiding complex document management involving storage, hash, and digital document management. Holding large volumes of documents, both hard-copies and softcopies, is not a feasible option for businesses, both for security reasons and resource management. This leads businesses to work with unreliable methods of data disposal that allow business data to get compromised easily and reach the wrong hands.
Secured Data Destruction
While a good number of businesses have transitioned from paper-only to paperless work models via digitization, many are yet to close the final loop with data protection. Businesses are most vulnerable when – transfer of data occurs from one hardware to another, when the systems are upgraded, and most often, when the data on hardware is tried to erase or destroyed. Unproductive methods like deleting files or even physically destroying the hard-disk are not enough. It’s possible to retrieve data even from mangled or dismantled hard disks.
Degaussers are the Solution
Degaussing solution can erase data from a hard drive in a minute. Degaussers perform an irreversible destruction of data through magnetic fields on a variety of mediums like drives, disks, cassettes, reels, and even cartridge tapes. Using the right Degausser will guarantee that the business’ information is no longer retrievable from old and unused storage devices. Users can select from a comprehensive and safe-to-use range that suits the needs of every industry vertical.
The solution physically destroys the hard disk drive by bending breaking and mangling the components of the drive.
With a long standing history in the world of shipping, Pitney Bowes has set benchmarks after benchmarks in the way shipping and mailing is conducted. Shippers around the world have found the resolution to their obstacles, in Pitney Bowes. Backed by a team of over 16,000 dedicated professionals internationally, this digital commerce enabler helps clients-from small businesses to 90 percent of the Fortune 500- create meaningful impact for their customers and their businesses. Irrespective of the business being big or small, physical or digital, Pitney Bowes will continue on their journey to deliver client - centric solutions to help businsses make the most out of every transaction and interaction - accurately and securely.
pbSecure Advantages
• Secure documents at the point of origin with a pbSecure code using proven Pitney Bowes' cryptography/encryption technology
• Instantly verify information offline or online with a cloud database
• Lower costs by eliminating manual verification, special paper, watermarks, or printers
• Improve process controls and risk management by monitoring document/information creation
•Avoid legal consequences stemming from fraudulent sources
